1982 Star Wars Micro Collection Millennium Falcon Newspaper Advertisement

I cannot be 100% certain, but this Sears ad from the Los Angeles Times in 1982 looks to me as if it is promoting the Micro Collection version of the toy. The price looks too low for the standard Millennium Falcon, and the Micro Collection version was a Sears exclusive release. What do you guys think?

See theswca.com for more info on that awesome Micro Collection Millennium Falcon toy.