Mark Bellomo Talks Stories and Toys

Toy collector and historian Mark Bellomo has written many books about toys (Amazon.com search*), and in this five-minute video from the Batteries Not Included documentary (website) we get to hear Mark talk about stories and toys.

Were the toys of the eighties a Golden Age of merchandising and fictional expansion of brands and story that we don’t see today? Yes. 100% yes. And in this short clip we get to hear Mark’s thoughts on why toys were better back in those days.

Batteries Not Included: “Buying Into the Fiction” with Mark Bellomo from NYEH Entertainment on Vimeo.