2004 Hasbro Star Wars Action Figure Advertisement from Toyfare Magazine

Flipping through an old issue of Toyfare magazine* led to uncovering this 2004 Star Wars action figure ad featuring character’s from Return of the Jedi. The ad concept — a yearbook page — strikes me as simply not fun at all. Hokey, I think, is about the best description for what I’m looking at. Too bad, because most of the Star Wars action figure ads I find are typically a lot of fun and spark some “I wanna find that toy” feelings.

Enlarge Image!