“The toy you’ve waited twenty years for.”

The ToyFare ad for the Optimus Prime toy/DVD pack we saw a few days ago was only one instance of Hasbro selling us a high-quality Optimus toy. Pre-dating that release, and from the January 2004 issue of ToyFare, comes this full-page advertisement for the same design minus the addition of the DVD. There have been better Hasbro G1 Optimus Prime releases since this one, but I can remember seeing this toy when it was released in 2004 and being impressed by the size and complexity of the design. I prefer playable over complex transformation designs these days, but this was still an incredible toy for its time and it should not be forgotten.