A Wizard Magazine Peek at Kenner Star Wars Action Figures from May, 1998
Star Wars fans, check out this two-page spread from the May, 1998 issue of Wizard Magazine (Amazon.com search*) and try to remember what things were like at that time. This was before Episode I hit theaters and shattered the dream and back when Kenner Star Wars action figures were still blowing out at retail. It wasn’t quite the heyday of the 1996/1997 time at retail, but 1998 was still a very strong time for the brand (not that it’s weak today) and seeing these old pages sure sparks some memories.
Probably the only other way to really remember that time is through a book like The Star Wars Action Figure Archive*, truly a product of the nineties. I love that book and find it more entertaining than the newer Star Wars: The Ultimate Action Figure Collection*. The newer book may be much more “complete,” but the earlier one strikes me as the more nostalgic and enjoyable of the two titles.