“Be the Next Joe Team Member!”
In the two action figure marketing books that I published earlier this year — Each…
G.I. Joe
1984 G.I. Joe Hovercraft Commercial
It has now been more than thirty years since Hasbro brought us the G.I. Joe…
1983 G.I. Joe Glider Toy Commercial
The best part of Hasbro’s G.I. Joe toy commercials during the eighties had to be…
G.I. Joe “Operation Space Station” Contest
If you’re still buying Hasbro’s G.I. Joe action figures and vehicles (Amazon.com search*) today then…
2006 G.I. Joe Hasbrotoyshop.com Advertisement
Hasbro’s “Direct to Consumer” G.I. Joe line (Amazon.com search*) was just one way in which…
Spotted Online – Hasbro’s SDCC Exclusives for G.I. Joe
Hasbro’s G.I. Joe series has had a couple of rough years at retail, but things…
Big on Christmas lists in 1985
Marilyn Hackett, staff writer for the Lewiston Journal of Lewiston-Auburn, Maine, assembled this article about…
“It’s All in the Game” from November, 1985
The November, 1985 issue of New York Magazine prepares for the holiday season by predicting…