Drones Deliver Coca-Cola in Singapore
The marketing team at Coca-Cola is brilliant. They’re constantly producing new extended commercials that bring their brand to new places, and this two minute video showing drones delivering Coke to workers in Singapore is one of the best pieces I’ve seen this year.
Not only did they deliver drinks to over 2,000 workers, Coca-Cola arranged for every single drink to include a message from the people of the city. These workers — many far from home — were surprised to find thank you messages from the people of Singapore along with their drinks. Yeah, the marketing team at Coca-Cola knows exactly how to produce a marketing promotion . . . and then how to share that promotion with the world.
Related articles
- Brands in the Future 1 (brandsandfilms.com)
- Coca-Cola Used Drones To Do Something Amazing In Singapore (businessinsider.com)