Saturday Morning Cereal Time with Post Cereals
December 4, 1978. Cereal makes for a fun start to the weekend, and saving money with coupons is an American tradition that goes back decades. How many decades? Well, I am not sure of when the first cereal coupon was printed, but I am sure that this 1978 coupon for Super Sugar Crisp, Fruity Pebbles, and several other kinds of cereal means that at the very least we were getting discounts on sugary breakfast cereals four decades ago.