“The Interchangeable World of Micronauts!”

November 29, 1978. This Kiddie City advertisement featuring the Micronauts felt awfully familiar, so a quick search of battlegrip.com was a must before I invested time in capturing this ad. Well, turns out we have seen a similar ad — which I shared two years ago — but this particular design is different.

What would be really awesome would be to get our hands on the ad slicks that the toy companies sent out . . .